Rs.1 Crore For ‘Most Film Friendly State’: I&B Ministry


New Delhi: The Centre will bring out an Information and Communication policy which will be formulated in consultation with states, Information and Broadcasting minister M Venkaiah Naidu on Saturday said.

Speaking at a conference of state information ministers and top officials, he also announced a cash component of Rs 1 crore for the ‘Most Film Friendly State’ award that is given at the national awards. In order to encourage the ease of film shooting, the Minister announced a cash component. Currently the award carries a medal (Rajat Kamal) and a certificate only.

The senior minister noted that while the government has a policy on areas ranging from trade to education, there has been no such policy with regard to information even after 69 years of Independence.

The Ministry of I&B would be formulating a draft National Information and Communication Policy to address the communication needs of the people, he said. This draft would be then discussed with various state government before the final policy in this regard is created, he added.

At the event where Minister of State for I&B Rajyavardhan Rathore and ministers of several states were present, Naidu said the broad objectives should be to enhance access to information and communication infrastructures and new technologies, especially in rural areas, to promote dialogue on development issues by all citizens and facilitate informed participation of people in setting development agenda and its execution.

The Minister also urged the states to do more effective campaigns under Swachh Bharat Mission.