Odisha To Seek GI Tag For Jagannath Rasagola

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Bhubaneswar: The Odisha government has decided to seek a Geographical Indication (GI) tag for ‘Jagannath Rasagola’ and not ‘Odishara Rasagola’ as was decided earlier after it lost a bitter battle with West Bengal over the origins of the popular sweet.

Odisha’s MSME minister Prafulla Samal said the decision to apply for GI tag on ‘Jagannath Rasagola’ – a variety of the syrupy sweetmeat offered to Lord Jagannath at Puri temple – was taken after consulting legal and industry experts.

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“If the state files for GI tag on ‘Odishara Rasagola’ against its Bengali counterpart, then it will not be able to get any benefit or advantage,” an official at the Director of Industries said.

In a letter to MSME Additional Chief Secretary L N Gupta, Director of Industries S R Pradhan said chances of successfully registering ‘Odishara Rasagola’ are not very bright.

“Unless it can be established Rasagola from Odisha has certain unique qualities, characteristics and reputation associated with state of Odisha, the chances of successfully registering ‘Odishara Rasagola’ are not very bright,” the letter said.

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