Nike To Introduce Hi-Tech Hijab For Muslim Sports Women

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New York:  Nike says it will launch a head covering in 2018 for Muslim women, an athletic garment it has dubbed the ‘Pro Hijab.’

The company joins a short list of designers and apparel purveyors now making clothing expressly for Muslims, who comprise a quarter of the global population.
Nike this week released a video showing female athletes wearing the hijab, which bears a big ‘swoosh’ — the company logo — prominently on the side.

The single layer, pull-on elasticized garment made of polyester was highlighted in an ad on the company’s Facebook page in which it was worn by prominent Muslim athletes.

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News reports said the hijab has been tested by athletes including Zahra Lari, the first figure skater from the United Arab Emirates to compete internationally; Manal Rostom, a runner and triathlete living in Dubai; and Amna Al Haddad, an Olympic weight lifter from the United Arab Emirates.

Nike’s Facebook page showed a variety of reactions to the announcement, including effusive praise from some posters like Azra Baig.

‘Thank you Nike for the Nike Pro Hijab!! As a Woman, a Muslim, a mother of two daughters, a Marathoner and fitness supporter I so appreciate this athletic wear!’ she wrote.