Kolkata: Senco Golds and Diamonds, a pioneer in the gems and jewellery industry of India with a strong heritage of 80 glorious years and a pan-India presence across all major cities, on Monday unveiled the first of its kind KKR collection in Kolkata. The brand has tied up with Kolkata Knight Riders for IPL 2017 as the official Jewellery Partner.
The inauguration at Moulali was made more special with the presence of team members of Kolkata Knight Riders. Yusuf Pathan, Manish Pandey, Sukumar Yadav, Nathan Coulter Nail and Darren Bravo were present in the programme. The merchandised KKR themed gold and silver jewellery would be sold through Amazon along with its countrywide outlets. The limited edition jewellery includes pendants, rings, cufflinks, button covers and brooches. Price ranges are between Rs. 2500 and 20,000. The players were in a great mood and took selfies of each other.
Senco Gold & Diamonds through their innovative designs have always met the demand of the new generation customers and bridge the gap between their mindset and precious jewellery. The KKR range has thus been launched as a completely new age marketing initiative to promote jewellery as a whole.