New Delhi: On Thursday World football’s governing body, FIFA has launched a Hindi twitter account of the U-17 World Cup, which begins here on Staurday.
The @FIFAHindi account will offer fans real-time updates on the tournament, take them on a journey across all six venues, as 24 teams compete for one trophy.
The U-17 World Cup, the first-ever FIFA competition to be hosted by India, launched the twitter account — @FIFAHindi to cater to football fans in the most widely spoken language in the country.
“At FIFA we are committed to further deepening our engagement with fans around the world, and enabling them to share their love of football. We are very excited and proud to create this new channel,” Fabrice Jouhaud, FIFA Chief Communications Officer, said in a statement.
The account will also inform fans about important information related to their fan journey such as play-by-play updates, photos from the event, behind-the-scenes videos and share the very best of their user-generated content, as #FootballTakesOver in India.